Winning Buy Box by Straight-Forward Method

Amazon Buy Box - 1
Amazon Buy Box – 1

What are the specific steps to win the Buy Box? Turns out, there are only three:

  1. Make sure you’re eligible – Your product must have the same ASIN as the listing you want to be featured on (more on this below). You also must meet all the criteria listed above.

2. Lower your price – If you’re eligible, pricing is pretty much the sole determining factor. All you have to do is find out what your competitors are selling your product for, and offer to sell and ship it for one cent less. Voila, you rank higher in the Buy Box.

Amazon Buy Box - 2
Amazon Buy Box – 2

3. Use Fulfilled By Amazon – You’ll  get a special orange Fulfillment By Amazon icon (see above) on your seller listing when you use FBA. You’ll also be able to compete on  Amazon Prime listings, which is reason enough to join by itself. Plus,  Amazon is constantly trying to push sellers onto FBA, so the sooner you hop on the bandwagon, the more rewards you’ll reap.

From the above article, you should have understood that Amazon can’t be learning through a Simple Course. It’s a journey, which requires ongoing learning. To learn more the Amazon business for FREE, look at the Amz Trainer website.

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